Roku's price hike on its streaming sticks is a major issue?

Roku has raised prices for some of its streaming sticks by up to 60 percent due to a RAM shortage.

• Option 1: Yes, it's a significant problem
• Option 2: No, the increase was necessary for business reasons
• Option 3: There are other options available that might be cheaper
• Option 4: The company should have anticipated the shortage earlier?